small is good.

  • SMALL BUSINESS MARKETPLACE
  • 99% of all employers
  • half of private sector employees
  • half of non-farm private GDP

Want a bigger piece of the massive small business marketplace? thinksmall.

The thinksmall survey is the most accessible, customized omnibus* research product available for marketers seeking to reach small business decision-makers quickly and cost-effectively. Every quarter, a fresh sample of 500 small businesses, stratified by size, industry, and region is surveyed, which means you can obtain timely, valuable input on the issues that matter to you most. Examples include:

  • brand awareness
  • brand loyalty
  • product usage, preferences and purchasing plans

Just tell us what you want to know.

If you're in the business of marketing to small businesses, ICR's thinksmall survey should be a critical yet affordable component of your your go-to-market planning. We do the screening work for you ... all you need to do is provide the questions!

*Our "omnibus" study surveys small businesses via telephone on a regular basis, and you may submit one or many questions for inclusion. Call 484.840.4375.